Signal Brand Assets

Updated on March 7, 2024

Welcome to Signal's Brand Assets site. Here you'll find brand guidelines and downloadable assets as well as information on obtaining permission to use Signal Brand Assets in your own work. Signal's "Brand Assets" refer to the Signal word mark, Signal Logo, Signal design marks, Signal app icon, and other artwork and design elements associated with Signal. We developed this guide to outline the Do's and Don'ts of using Signal's Brand Resources.

Brand Assets

Signal Logo

Logo, Logo and Wordmark, Logo on Background

Signal App Screens

Signal Android, Signal for iPhone, Signal for iPad

Signal Trademarks

Signal
Say "hello" to privacy
Speak freely

Usage Guidelines

General

DO use the Signal Trademarks to refer to the associated Signal products or services. Example: An authorized developer may note in their advertisements and products that they utilize the Signal Protocol.
DO distinguish the Signal Brand Assets from any surrounding text in some way. Capitalize the first letter, capitalize, or italicize the entire mark, place the mark in quotes, or use a different font for the mark than for the generic word.
DON'T use an image confusingly similar to the Signal Brand Assets or other variation of any Signal Brand Assets for any purpose.
DON'T use or register Signal trademarks as or incorporated in social media account names, profiles, or monikers.
DON'T combine the Signal Brand Assets, or any portion of any of them, with any other logo, company name, mark, or generic terms, or in any way that implies partnership or endorsement by Signal without explicit written permission.
DON'T describe your app or product as "for Signal" when it is not integrated with the Signal platform or specifically designed to complement just the Signal app.
DON'T monetize the Signal Brand Assets, such as by using them on merchandise like toys, apparel, accessories, or packaging without explicit written permission.
DON'T use Signal or Signal Brand Assets in your domain name.

Referring to Signal and Signal users, groups, etc

Spell and capitalize the Signal Trademarks exactly as they are shown on the Signal Trademarks page. Use the Signal Trademarks as an adjective; do not use the Signal Trademarks as a noun or verb, or in a way that suggests a common, descriptive, or generic meaning.

"Send secure messages via the Signal protocol."
"Securely message family and friends on the Signal mobile app."
"Send a Signal."
"Securely Signal your friends and family."

Using the Signal logo

Only use the official Signal Logo that is available from the Signal Brand Assets website. Do not alter or modify the logo in any way other than scaling proportionally. Keep in mind the following guidelines for using the Signal Logo:

Minimum clear space

When placing the Signal Logo near other elements, utilize a clear space of at least half (0.5x) the size of the logo around it.

Minimum size

A minimum size ensures that the impact and legibility of the glyph is not compromised in application. Always maintain their set proportions and never show the glyph smaller than 26x26 pixels.

DO maintain a minimum clear space around the Signal logo.

DO display the logo at a minimum size of 26x26 pixels.

DO maintain a minimum clear space around the Signal logo and word combination.

DON'T alter the Signal Logo by rotating, stretching, outlining, or adding effects.

DON'T modify the typography of the Signal wordmark.

Using the Signal brand in Media

You may not use Signal logos or images in your TV show, film, book, play, or visual media without explicit written permission from Signal. To request permission to use Signal's brand assets please contact us at press@signal.org, and we will review your request. You will be asked a few questions to help us determine your intended use of Signal's brand assets.

Using Signal's open source code

We are happy to see developers leverage Signal's open source to create privacy preserving applications and technology. You may use Signal's open source under the terms of the AGPLv3 license.

You are required to publish any modifications back to the open source community and provide attribution that Signal's code was used. You may not use Signal's trademark in connection with your service — i.e. it must be clear that you own and operate your service, product or application, not Signal.

Legal

Signal's Brand Assets are owned by Signal Technology Foundation and may only be used as provided in these guidelines or with Signal's explicit written permission. A list of some of Signal's Trademarks can be found here. You may not use or register, or otherwise claim rights in any Signal Brand Assets, including as or as part of any trademark, service mark, company name, trade name, username, social media handle, or domain registration. You should not use or claim rights in any intellectual property in a way that is confusingly similar to or dilutive of Signal's Brand Assets, including as, or as any part of, a trademark or trade dress. Do not use Signal's Brand Assets for anything that would be considered misleading, defamatory, infringing, or illegal, to the rights of Signal, or otherwise inconsistent with Signal's Terms of Service.

We may revoke permission to use Signal's Brand Assets at any time. Signal reserves the right to withhold approval of content that it considers inconsistent with the Signal brand.